March 13, 2006
Encore Hollywood recently provided post production services for a new Japanese advertising campaign for Canon promoting its EOS KISS digital camera. Colorist Arnold Ramm performed final color correction for the ad titled We Need KISS. The ad features kids made up like '70s rock icons KISS singing a version of their hit I Was Made for Lovin' You, which has been given new lyrics. The bus driver, also bedecked in KISS make-up, flips a switch that causes the bus to sprout enormous jet engines and it speeds away.