Take It From Me by Edward Lapple
Photo provided by Dean Snowden
Did you ever wonder what it would be like to go on the road with a big-name rock band? Lots of parties, screaming fans, babes, VIP everything? Well, not exactly. Dean Snowden has been a very good friend of mine for a long time. If that fact doesn’t entice you to read an interview with him, then perhaps the fact that he is the official photographer for KISS, plus their VIP Meet and Greet specialist, will.
He has worked with a few other groups as well: Motley Crew, Pat Benatar, Trans Siberian Orchestra and Rage Against the Machine, to name a few. I figure that there are at least 100 million people in the world who would pay to have Dean’s job, so I asked him just what it entailed.
Dean: “I take care of all the paid people who come to meet the band. My gig is to make sure that the fans have a good time and that the band has a good time. Most of the photos that I take are for KISS Online. Gene is a big proponent of the web site. It’s a great tool to get to your fans. I mean, obviously, that’s who you’re talking to. That’s who you’re preaching to. Those are your people and Gene and Paul are behind everything that goes on at the web site. There couldn’t be more hands-on people in rock that deal with their own band. These guys get in there… as everybody knows Gene does the work, Paul’s just a little more quiet about it, a little more behind the scenes. They really push that product and it’s a good product and the fans love it, it’s pretty cool.”
BFMN: How big is the operation that you take on the road?
Dean: On this last tour we had seventeen trucks. We’re moving a small city, every night. People often ask, “What is it about?” and it’s about getting up at six in the morning, and building tents, as I do, and organizing the rest of that day including going out to meet the public. You have to talk to the box office, you have to talk to the venue manager, it’s a lot of coordination to make sure the one event, for that hour, happens, without a hitch. Because the guys I work for, they don’t like hitches. And, if there are a couple of them in a row you are probably going to get replaced.